What makes a website appealing? If you ask a designer, he will say that it is attractive design. If you approach a content developer for the answer, he will say that highly communicative content is the appealing facet of a website. Both are right in their stand. Websites whose design appeals to the eyes and whose content speaks to the target audience are said to hit the jackpot. Both design and content are important. However, they often overlap each other in terms of importance and priority depending on the type, function and niche of a website.
A website offering lots of functionality is supposed to be user friendly. Take a real estate website for example. By standards of the real estate industry, a real estate property portal should integrate such functionalities as property price comparison, loan EMI checking, city based property search, etc. If the portal lacks this functioning, it is not in line with the user’s needs at all. The only solution to make your upcoming real estate portal functionally responsive is to get it done by an expert web developer who understands what makes a business website appeal to the target groups.
A website is appealing if it looks professional and relevant to the niche that it belongs to. Unlike food blogs and restaurant websites, an education website or a training portal looks simple, sophisticated and sober. The design of such websites reflects a professional aura like corporate presence. In this niche, content not design is the focal point. High quality content is put on education websites to address the needs of its target audience that mainly comprises of career aspirants. If the website fails to hook their attention, saying that it is appealing is unjust. You need the service of a professional copywriter or content developer.
Design comes back when it is a food blog, a travel portal or a restaurant website. In these niches, design principally comprises of high resolution images. Exclusivity of images, used in the web interface design, gives a measure on the responsiveness of a website. You might wonder what role a designer plays in an image-based website design. Images need to be edited to suit the relevance and purpose of websites or blogs. A layout or template designer with keen attention to details can better perform this task. If the images are relevant, the website has to be appealing. Hurry up to get in touch with a good, responsive layout designer.
User-friendliness is an appeal of fast-loading websites. The faster a website loads, them ore user-friendly it is. How do you feel when you knock at someone’s door and waits for a response, but no one responds from inside. Irritating! Yes this is what we feel when a website that we want to visit for some important purpose takes time to load. A website loads slow for many reasons; one of them being improper design and coding. Slow loading is called downtime that frustrates the potential visitor and drives them away to other websites. If you don’t want to lose visitors, make sure that your website will load in a few seconds by getting it designed and developed by a veteran web design cum developer. After all, an immediate, good response appeals to us.