You might have heard about minimalist design or minimalist approach to designing or web design with minimalism in design, these days. Hope, you would like to know what it is exactly, how it helps, how to get it, how it benefits, etc. Here is a brief discussion on usefulness of minimalist web design…
“Brevity is the soul of wit”. This maxim by William Shakespeare applies to web design with minimalism. Precisely, it refers to conciseness and simplicity. Today’s smart website designers go by this ideology to trim the design of web pages by de-cluttering the unnecessary elements. It not only refines the look & feel but also highlights the purpose of websites. Thus, minimalism is translated into quality which everyone desires.
Subconsciously, we feel distracted to seeing whatever is crowded, cluttered and congested around us. Be it the page of a newspaper or a website, or a TV program, lots of content (visual and non-visual) makes us feel diverted from the main purpose. How long do you hold on to your patience while watching a TV program full of ad commercials at intervals? Many people like you feel about websites with lots of design elements and content. Isn’t it better to keep your website minimalist in design and content?
Minimalist websites promise a high level of viewing experience and user engagement. The better the viewing experience the more the user engagement. Mobile device users find it useful to their benefit as they don’t need to fight their way throughout a website while browsing it on smaller screens. The less distraction means the more engagement. And, an engaging website is responsive to the needs of users.
Websites with heavy design and lots of materials are not search engine friendly as well. The days when Google used to weigh only the content of websites are gone. Nowadays, design is an important consideration for Google to decide on the ranking of websites. From this standpoint, minimalist websites stand the chance to be in favor of search engines. Do remember, sophistication lies in simplicity.
Minimalist websites are user-friendly irrespective of mediums. Not only mobile device users but also the users find it easy to interact and engage with such websites on desktop screens. Minimalist design means a fair amount of white space is used to ensure a clutter-free look and feel of websites, which makes it easy to find things for the users irrespective of the devices that they use.
Minimalist design ensures other benefits for website owners. If there is any issue with the design or content of a website, it can easily be found out. It is difficult to pinpoint the faulty areas among the logs of design elements. If a website needs to be redesigned due to any issue or for further betterment, it is less expensive to redesign a minimalist website. It requires much less time as well.
Feel free to get in touch with me and know more user benefits of websites with minimalist designs.